ANIMATION
McDonald’s
As the lead designer and animator on the McDonald’s account at ICG, I created and animated digital menu boards and promotional content that aligned with brand standards and engaged customers effectively. In 2014, I taught myself After Effects to expand my skill set and take on these projects. Below is a reel showcasing some of the animations—click the image to view!
Princess Cruises
Princess Cruises commissioned ICG to design full-service touchscreens for use across their ships. My role involved designing and animating promotional ads displayed on these touchscreens, encouraging guests to explore and purchase photo packages tailored to their onboard experience. Below are a handful of simple animations that could be seen throughout the ships.